Friday, 11 March 2016

Oral Health Day: Unilever targets 1 million children at Pepsodent Brush Night and Day campaign




Unilever Nigeria Plc is targeting one million children in this year’s Oral Health Day, which is scheduled to hold at Teslim Balogun Stadium in Surulere, Lagos on March 18.

The firm, through its brand, Pepsodent with the Nigerian Dental Association (NDA), is promoting the culture of brushing day and night for healthy oral-care.

Unilever Nigeria’s Vice President, Brand Building, Robbert-de Vreede, said the firm was committed to doing business in a sustainable way. This, he said was why the firm is partnering the Nigerian Dental Association, Federal Ministry of Health and others to create awareness on oral health.



“This year, we are educating one million children directly on how to take care of their teeth by brushing day and night using fluoride toothpaste such as Pepsodent.’’


He said: “Ninety per cent of the world’s population suffers from oral diseases. When kids are affected by such diseases, they may not be able to bear the pain and as such affect them in school or cause them to drop out of school for a period of time.


Nigerian Dental Association President Dr Bode Ijarogbe said World Oral Health Day is aimed at increasing awareness for oral health as well as the impact of oral diseases on general health, well-being and national economies.

The theme for this year’s celebrations is Brush Day and Night… Healthy mouth. Healthy body.


The World Oral Health Day  includes Brush Day and Night campaign, health awareness walk from LUTH, Idi-Araba to Jibowu Bus stop, Lagos, dental outreaches with minor interventions to rural communities.

No comments:

Post a Comment